IBC 2018: The evolution of the media landscape

13-17 September 2018; RAI Amsterdam

Lindsay James
Lindsay James
By Lindsay James on 30 August 2018
IBC 2018: The evolution of the media landscape

As is fitting for the home of technical invention and innovation, IBC2018 will present a broad range of ambitious and timely elements to engage, inform and inspire content creators and owners from around the world that will visit the RAI, Amsterdam from 13-18 September 2018.

The must-attend event includes fresh inspiring conference themes that will focus on innovative new platforms, audience engagement and interaction/immersion, as well as a wide-ranging exhibition that will encompass all the latest technologies from AI and VR to advanced cloud-based workflows.

“The media landscape is evolving at an unprecedented rate, with new platforms, technologies and even new realities at our disposal that offer greater opportunities for content innovation and audience engagement,” said Michael Crimp, CEO, IBC. “IBC is preparing an outstanding programme of conference sessions, forums and exhibition features that brings together experts from leading organisations to share their experiences and knowledge of these developing sectors, enabling informed and energising debate that will help visitors to prepare for the future.”

For the first time ever, the IBC Conference will feature The Global Gamechangers stage, chaired by Edith Bowmanand, which will host the biggest business, creative, tech, news and future facing talent making waves around the world including Peter Salmon, Chief Creative Officer, Endemol Shine Group and Deborah Turness, Head of Euronews, NBC Universal.

What’s more, the Future Zone brings together the latest ideas and innovations, with a focus this year on showing various products and technologies at different stages of their development. Also within this area, the free-to-attend Future Zone Theatre will present a programme of curated sessions exploring the impact of new technologies and the opportunities, challenges and implications around VR, AR, MXR and beyond.

Register for the event here

 

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