Why modern media is a ‘survival of the fittest’ scenario

Why modern media is a ‘survival of the fittest’ scenario
By Lindsay James | 03 October 2019

The race is on for today’s broadcasters, who face huge competition when it comes to attracting both audiences and advertising revenue. Success will come to those who break free from legacy infrastructure

Broadcasters can attract audiences and revenue by breaking free from legacy infrastructure

Getting personal with artificial intelligence and the cloud

Getting personal with artificial intelligence and the cloud
By Lindsay James | 12 August 2019

Today’s media and entertainment firms are recognising that, in order to meet the needs of today’s demanding consumers, they need to deliver a more personalised service. Artificial intelligence, delivered via the cloud, is proving to be key

Media firms are recognising that these technologies can help meet personalisation demands

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