This article was originally published in the Spring 2015 issue of OnWindows.
Established in the 1950s, Tridel develops condominium communities and homes in Canada’s greater Toronto area. To manage all aspects of the building process, Tridel establishes multiple companies. To date, it has formed more than 400 distinct legal entities.
In recent years, the company’s ageing enterprise resource planning (ERP) system has become increasingly difficult to support. “Our enterprise system was not tuned to how our company is set up,” explains Ted Maulucci, Tridel’s CIO. “We needed to achieve compliance across our organisation and find a system that would help us deal with the challenges of cross-company accounting.”
Tridel opted for Microsoft Dynamics AX and contracted an implementation partner. However the project halted after several concerns arose.
Tridel then appointed Avanade to perform the Dynamics AX implementation. And when Microsoft introduced Dynamics AX 2012, Avanade upgraded the company to the new version in just eight weeks.
To ensure the project was completed on time and within budget, Avanade leveraged its Connected Methods phase-based delivery methodology and used offshore resources from India.
Dynamics AX 2012 provides Tridel with two front ends: a rich client that can be installed on any computer and used like an app, and a web-based enterprise portal built on its existing Microsoft SharePoint platform. The solution has streamlined the company’s financial systems and can be used to create reports, or accurately track project costs and profitability.
Tridel will consider whether to upgrade from the first version of Dynamics AX 2012 to the third version, which will add additional capabilities such as mobile and Windows 8 apps.
“We’re seeing many solid business cases that prove the power of Dynamics AX,” says Maulucci.
In addition, Tridel wanted to deploy a customer relationship management (CRM) solution to boost efficiency and provide a 360-degree view of all the customer data.
The Avanade team performed phase one of the Dynamics CRM on-premise deployment in six months, migrating sales, marketing and customer care employees.
“Dynamics CRM matches what we want to do, integrates well with our existing Microsoft platform and the roadmap is very good,” says Maulucci. “There are ancillary tools to help us with marketing campaigns and social integration.”
The CRM solution has automated Tridel’s sales and customer care communications, empowered customers to self-schedule appointments, increased efficiency and reduced costs. “Now that we have access to sales and marketing data, we can identify bottlenecks in sales and take next steps like social listening,” says Maulucci. “The data also helps us demonstrate the value of the investment to senior executives in a quantifiable way.”
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