K3 Retail helps UK fashion label improve its customer service methods

Sean Dudley
Sean Dudley
By Sean Dudley on 08 December 2014
K3 Retail helps UK fashion label improve its customer service methods

Joseph, a UK-based luxury fashion label, has turned to K3 Retail to help improve the management and delivery of its customer service.

A company with a complex supply chain that includes the selection and purchasing of hand-picked luxury fabrics for its design portfolio, Joseph sought to advance its systems to help promote greater central control and efficiencies for its supply chain management processes.

“Central to our operational philosophy is our insistence on quality,” explained Zoe Wither, finance director at Joseph. “We want to know that when a customer picks up a Joseph item, no matter whether this is from a physical or online store, they can be confident that they are getting the very best product possible. Through tight management of the supply chain, we can pay attention to details such as the fabrics, cuts, style and stitching of our ready-to-wear collections, while still being able to grow and provide exquisite customer service.”

K3 Retail’s specialist retail technology solution is built on the Microsoft Dynamics platform, meaning Joseph is able to enjoy full product traceability. The journey’s of individual bolts of cloth can now be tracked throughout the creative process, from the formation of the thread to store delivery or an item reaching a customer’s home. 

“We spent time getting to know Joseph, to really understand their business and how best we could support them in their strategic aims,” said John Little, sales director, K3 Retail. “They made it clear that a seamless multichannel approach – where their customers can enjoy equally high levels of service and product quality no matter where or how they choose to shop – was of vital importance. Running alongside this was the need to ensure consistent levels of quality, where nothing of a lower level could slip through. We are pleased that our multichannel model was a perfect fit and we look forward to building on our strong relationship with Joseph.”

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