Omnichannel strategy and attracting online customers on agenda for RBTE

Retail tech event will also feature presentations from execs of John Lewis, Greggs and ASDA

Rebecca Gibson
Rebecca Gibson
By Rebecca Gibson on 31 January 2014
Omnichannel strategy and attracting online customers on agenda for RBTE

Omnichannel retail strategies and attracting online customers will be two of the key topics at the Retail Business Technology Expo (RBTE), which will be held from 11-12 March at Earls Court in London, UK.

A presentation from Simon Russell, director of retail operations development at John Lewis will focus on how retailers can navigate the omnichannel world successfully, while Graham Benson, CIO of M&M Direct will share his experiences on ‘Driving a Successful IT-enabled Change Programme’.

Other speakers such as Mark Smith, finance and operations director of Sweaty Betty, will focus on omnichannel retail, while topics such as workforce management will be tackled by Neil Parrish, Greggs’ workload and efficiency manager.

Other attendees include representatives from ASDA, Co-op, Dune, Furniture Village, Homebase, Hotel Chocolat, The Otto Group and more.

“RBTE will host some of the brightest thinkers and influencers in the industry, who will provide ideas as to how retailers can improve the customer experience, reduce costs, improve margins and tackle challenges such as international expansion and loyalty,” said Matt Bradley, RBTE’s event director. “In addition to our extensive education programme, we also have 300 exhibitors who will be showcasing solutions and ideas that will help visitors tackle the challenges they are currently facing.”

Delegates can also attend RBTE’s first ever eCommerce Bootcamps. Companies such as SLE, Celtech, eGain, Red Technology, NetSuite and VeriFone will present sessions on a variety of key topics including onmichannel platforms, interactive marketing, payments and customer data analytics.


News, Retail

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