Worldwide spending on mobile technologies is to reach US$1.2 trillion by 2019, according to IDC.
IDC’s Empowering the Workforce for Business Transformation: Worldwide and US Forecast for Mobility, 2014-2019 report estimated that US$901 billion was spent worldwide on mobile technologies in 2014, with wireless data and smartphones comprising the largest share of this spending.
Excluding consumer spending, the discrete and process manufacturing and professional services industries are expected to spend the most for mobile technologies by 2019. While the worldwide manufacturing sector represents the largest enterprise opportunity for mobile technologies, the areas of greatest growth will include personal and consumer services, media and the banking industries.
Industry-specific applications will be a driving force as businesses look for solutions that can be easily configured to their business and vertical requirements. For example, consumer-centric industries such as retail, media, and personal and consumer services, will continue to leverage mobile technologies to enhance the customer experience, boost loyalty and generate larger sales.
“More than ever, mobile technologies are empowering workers across industries to connect, collaborate, and create new ways to operate and do business,” said Jessica Goepfert, programme director of IDC’s Global Technology and Industry Research Organization. “It goes beyond providing a smartphone to liberate the deskbound worker. Instead, it’s about utilising mobile technology to increase sales, improve productivity, and raise customer and employee satisfaction.”
Despite the predicted rise in mobile technology adoption, many enterprises are still concerned with security and regulatory issues, particularly those in government and the financial services industry.
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