32 www. t e c h n o l o g y r e c o r d . c om MAR K E TWATCH Howden to relaunch remote assistance augmented reality services Engineering technology manufacturer Howden is relaunching its remote assistance augmented reality (AR) services in 2022 and expanding them to include a new Virtual Expert tool, which will connect customers to Howden experts anywhere in the world. The company uses Microsoft Dynamics 365 and PTC’s Vuforia Chalk software – which combines AR with real-time communications to connect remote product experts to on-site field technicians – to offer flexible solutions to suit individual customers’ needs. “Howden is fully committed to AR technologies because it allows us to get the right person for the job, not just the closest,” said Eleanor Smith, product manager of augmented reality at Howden. “We hope the relaunch of our AR service will signal a new era of digitally assisted maintenance in the world of rotating equipment.” Experian’s phone validation solution now uniquely identifies disposable mobile numbers globally. As well as validating the number, businesses can identify and choose to reject disposable or temporary numbers provided by potential customers at the point of data capture across all applications or as part of existing customers records. The feature will be available for Microsoft Dynamics 365 integration in June 2022. A disposable phone number is a digital version of a ‘burner phone’ that can be temporarily used during checkout or account sign-up to avoid providing a legitimate phone number. By ensuring that contact details are accurate, reachable and not disposable, the new exclusive capability is designed to help businesses prevent fraud and remain compliant without causing disruption. Experian launches disposable phone number identification Infosys has launched a new solution to help brands understand customer sentiment and establish a strong brand connection among target consumers. The service – called Social Care – uses the Microsoft Business Applications suite to monitor customers’ social media interactions with brands, enabling businesses to capitalise on positive feedback, and address any negative feedback and preempt potential issues. The solution helps brands attract customers as they increasingly adopt social channels. Infosys launches Social Care solution
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