102 INTERVIEW The future of AI is built on purpose, trust and interoperability The next wave of transformation will be powered by practical AI, secure cloud solutions and strong partnerships, says AVEVA’s Fabio Terezinho System integrators from across Europe gathered in Berlin, Germany, in June for AVEVA ENABLE EMEA 2025, to discuss the latest advancements in AVEVA’s industrial software portfolio. The three-day programme combined technical sessions, hands-on labs and in-depth discussions on key topics such as the CONNECT platform and AVEVA PI System and Operations Control, giving participants a chance to explore how these technologies can be used to drive innovation and efficiency in industrial operations. To delve deeper into the major themes of the event and learn more about AVEVA’s ongoing partnership with Microsoft, we spoke with Fabio Terezinho, vice president of integration and technology partners at AVEVA. You met with senior Microsoft executives at AVEVA ENABLE EMEA 2025. What did you learn about how the two companies are co-innovating products? True co-development means deep integration – we essentially become one team, working side by side for three months, six, or even longer to create something truly special. The goal always comes back to: what’s the issue, what’s the value, what are we trying to create for the customer? For example, with the creation of AVEVA’s Industrial AI Assistant, powered by Microsoft, we’re not using technology for the sake of it. We’re answering real customer problems. Collaboratively, we solved problems that were previously unsolvable without this technology. AI must be applied to solve specific, contextual problems – not adopted for technology’s sake. We work closely with customers to understand how we can best serve them. Often, we bring the ideas and modules, but our main focus is always on solving a specific business challenge. Furthermore, as technology disruption BY LAURA HYDE
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