162 VIEWPOINT “Startups are leveraging Microsoft’s infrastructure and expertise to bring market-leading solutions to life” Today’s fast-paced AI landscape means that startups are not just building products; they’re shaping industries, solving global challenges, and redefining customer expectations. Recognising this transformative potential, Microsoft for Startups continues to evolve to better serve the needs of early-stage companies, their partners, and enterprise customers worldwide. Microsoft for Startups is the foundation of a strategic ecosystem designed to accelerate innovation from ideate to scale. As of July 2025, we now offer two distinct paths: one for early-stage startups, regardless of funding, and another for startups working with investors and accelerators in the Microsoft for Startups Investor Network. This dual-track approach ensures that all founders can quickly access the tools and resources they need to build, grow, and thrive. Startups can get started quickly and receive up to $5,000 in Azure credits through a self-service model, while those affiliated with the Microsoft for Startups Investor Network can qualify for up to $150,000 in credits, along with enhanced technical support, go-to-market guidance, and access to advanced AI services. One of the most compelling aspects of the programme is our emphasis on partnership. Microsoft works closely with a global network of venture capitalists (VC), accelerators, incubators and universities to identify and support high-potential startups. These partnerships extend beyond funding and emphasise co-creating solutions, sharing expertise and opening doors to enterprise customers. Startups benefit from Microsoft’s deep enterprise experience, global reach and trusted brand. This translates into stronger product-market fit, faster customer acquisition and increased investor confidence. For the VC and accelerator partners, it’s an opportunity to align with a platform that’s committed to longterm startup success and ecosystem growth. The evolution of Microsoft for Startups isn’t just good news for founders. It’s also a strategic advantage for our customers. By working with startups in the programme, customers gain early access to cutting-edge technologies, leading AI solutions and innovative business models that are enterprise-ready and tailored to real-world challenges across a variety of industries. Whether it’s AI-powered healthcare platforms, cybersecurity innovations, or next-generation analytics tools, startups in the programme Microsoft for Startups: a launchpad for global success SALLY ANN FRANK: MICROSOFT Startups are solving real-world challenges with AI, global support and enterprise-ready solutions – accelerating innovation through strategic partnerships, inclusive access and a fast-track to scale
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