173 platform all within Microsoft Dynamics 365 and Power BI. The difference brings speed and a new way for retail teams to operate. With Toolio, planners can build dynamic plans that adjust by stock keeping unit, store and week. AI-powered forecasting helps predict performance trends and seasonality with greater accuracy. Realtime ‘what-if’ planning allows users to model the impact of a promotion, supplier delay or demand shift in seconds, not days. These aren’t just feature upgrades, they’re capabilities that fundamentally change how retailers respond to uncertainty. Most importantly, Toolio eliminates the need for constant reconciliation between departments. Merchants and allocators no longer work from different versions of the truth. Finance has direct visibility into how assortment decisions will affect topline targets. Store and channel teams gain access to smarter forecasts that actually reflect current trends. Everyone is working from the same data, towards the same goals, on the same timeline. This kind of alignment has tangible results. Retailers using Toolio have reported a 30 per cent reduction in stockouts and a 20 per cent improvement in sell-through. One retailer reduced planning cycle time by more than 40 per cent, allowing their team to respond faster to market trends and avoid costly missteps. Even a 48-hour reduction in planning latency can be the difference between selling through inventory or taking heavy markdowns. What Toolio enables isn’t just better planning, it’s better decision-making. It gives retailers the ability to zoom out and think strategically while maintaining the granularity needed to execute with precision. It shifts planners away from reactive firefighting and towards proactive, forward-looking strategy. It creates a new rhythm of collaboration across merchandising, finance and operations, one built on shared data, real-time feedback and trust. Planning may have once been an operational back-office function, but in today’s retail landscape, it is the beating heart of competitive advantage. Brands that continue relying on spreadsheets and legacy tools are not just slower, they’re more vulnerable. Vulnerable to demand shifts, to margin erosion and to operational misalignment that compounds over time. On the other hand, brands that embrace intelligent, connected planning systems are better positioned to navigate volatility, seize emerging opportunities and grow sustainably. In an industry where every decision counts, the edge doesn’t come from having more information. It comes from being able to act on it, decisively, collaboratively and quickly. Toolio delivers that edge. Eytan Daniyalzade is CEO and co-founder of Toolio RETAIL & CG Photo: iStock/skynesher
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