Technology Record - Issue 38: Autumn 2025

86 VIEWPOINT The increase in hybrid working over recent years has transformed the way teams connect, leaving organisations to face the challenge of making meetings, presentations and idea-sharing equal for those in the room and those dialling in BRAD HINTZE: CRESTRON Ensuring meeting success Organisations across the globe have had to change the way they conduct meetings, presentations, and ideasharing sessions since the explosive growth of hybrid working over recent years. With some colleagues present in the conference room and others dialling in from home, the challenge has been to ensure hybrid meetings are beneficial and productive for every attendee. Crestron research suggests the most successful meetings begin with every colleague having access to the right technology, as well as up-todate training to ensure employees know exactly how to use the technology provided. Just because meetings can take place from anywhere doesn’t mean they should; every space should have the proper connectivity and the right equipment for any scenario. Every participant needs to be seen and heard by their fellow attendees, which means organisations need to provide high-quality audio and video for both in-room and remote colleagues. With a history of working with Microsoft for over 15 years, Crestron has a portfolio of products able to integrate with Microsoft Teams to improve the hybrid meeting experience for everyone. Crestron’s portfolio has intelligent video and intelligent audio integrated into every camera, microphone, speaker and other audiovisual equipment, all with tabletop touch screen control. The solution can be fully customised to enable organisations to turn any room into an effective hybrid meeting room. Crestron Intelligent Video has been designed to bring everyone closer by combining technologies including Visual AI for group framing, presenter tracking and speaker tracking with composition, Visual AI Direction, and Intelligent Switching. Meanwhile, Crestron Intelligent Audio automatically adapts to any space so every participant, both in-room and remote, benefits from clear audio. Crestron’s Automate VX solution equips cameras with multiple optical zoom and advanced speaker tracking, which not only allows remote attendees to see everyone, it ensures in-person participants never have to think about where to look to engage during the meeting.

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