97 FINANCIAL SERVICES “VeriPark helps financial institutions modernise their workplace by combining Microsoft’s cloud, data and AI technologies with 25 years of deep financial industry expertise. Through Microsoft Azure, Dynamics 365, Copilot and Power Platform, we empower frontline and operations teams with AI-driven insights, automated workflows and secure collaboration. Our well-designed, connected product suite reduces integration risk and accelerates time to market with built-in IP. We’ve delivered measurable return on investment across more than 160 successful implementations, consistently reducing project risk and ensuring go-live certainty. With global best practices and strong local support, we help financial institutions achieve a modern, AI-first and highly productive workplace.” “Zafin’s AI-powered product and pricing platform modernises how banks design, price and deliver products decoupling innovation from legacy cores and accelerating time to market. By unifying product, pricing and customer data, Zafin applies AI for real-time insights, profitability simulation, dynamic segmentation and intelligent offer design. AI-driven transaction enrichment and behavioural cohorts help banks reward customers and strengthen loyalty. Built on Azure, Zafin benefits from secure, scalable cloud and advanced AI services, enabling a more agile, data-driven product ecosystem that drives modernisation, profitability and deeper customer relationships.” “Smarsh empowers financial services organisations to modernise the workplace and boost productivity with Microsoft Teams. By seamlessly capturing and archiving every chat, call, meeting and Microsoft 365 Copilot interaction, compliance and supervision remain fully integrated – not obstacles to collaboration. The AI-driven Smarsh platform automates risk detection and analytics, turning everyday communications into meaningful intelligence. With Smarsh, regulated organisations can collaborate confidently, meet evolving oversight requirements, and advance productivity through one unified platform.” Goutam Nadella Chief Product Officer, Smarsh Michel Diab Chief Marketing and Strategy Officer, VeriPark Chris Dickin Head of Strategic Partnerships, Zafin
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