62 Almost all (90 per cent) of employees see the value of collaboration tools but only 32 per cent of employers are investing in the technology to make them work, finds Cisco’s 2025 Global Hybrid Work Study. Meanwhile, AI is transforming workplaces everywhere, yet just 44 per cent of organisations are putting the infrastructure in place to support it, suggesting many companies are leaving productivity at risk. Crestron’s latest portfolio of five products is designed to close that gap. By simplifying meeting room deployment, delivering consistent experiences, and enabling AI-powered collaboration, these solutions help organisations build hybrid workplaces that are flexible, intuitive, and ready for the future. When technology works seamlessly, employees can focus on collaboration. “People are returning to the office and they’re returning with higher expectations,” said Brad Hintze, executive vice president of global customer success and marketing at Crestron. “Work has matured, the bar has risen and today, collaboration isn’t just powered by technology but also by culture. Employees want to get together but without the technology getting in the way. They want natural experiences that are consistent and intuitive. Even on a Monday morning, where technology is secondary and relationships are primary. That’s where collaboration becomes organic.” Crestron’s five new solutions – AutoMeasure, Collab Compute, the 80 Series Touch Screen, 1 Beyond i12D Camera and DM NAX Intelligent Audio – fit into its ‘Deploy–Core–Peripheral’ strategy, which aims to streamline room deployment, embed intelligence at the core, and simplify user-facing peripherals. AutoMeasure, Crestron’s AI-powered room measurement tool, reduces the time required to configure multi-camera environments from hours to minutes. Using computer vision to detect markers placed in a room, the system calculates camera and microphone positions without manual measurements. “By combining computer vision AI and automation, we are giving integrators a smarter, faster and more accurate way to install Automate VX systems,” said Joel Mulpeter, senior director of product marketing at Crestron. “The result is impressive outcomes for everyone in the meeting.” The benefit is clear: rooms can be set up quickly, cameras can be installed first rather than last, and meeting technology becomes ready to use almost immediately. Crestron’s intelligent AV and collaboration tools ensure meetings start on time, participants stay connected and productivity flows organically REPORT Work should begin without friction BY ALICE CHAMBERS
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