Technology Record - Issue 23: Winter 21/22

60 www. t e c h n o l o g y r e c o r d . c om The biggest challenge organisations face with digital transformation and hybrid working is not around the technology, but the cultural and behavioural changes that are required to enable employees to make the most of it. The modern workplace is cloud first, but people need to come first if an organisation wants to transform productivity. Technology will not deliver results on its own. Therefore, it’s crucial for companies selling Microsoft Teams licences to pick a partner that will put the users first and train them to make the most of the capabilities it offers for unified communications (UC). Integrating telephony into Teams is an intrinsic part of a remote flexible working strategy, but 80 per cent of the benefits of UC come from individuals changing their behaviours. Everyone is trying to work out how to connect efficiently in the hybrid world. Email and voice are no longer the only, or the best, way to communicate. As people return to the office, there is a danger they will fall back into old habits, which will lead to inefficient and disjointed communication for both them and their customers. Gamma is the UK’s longest established Microsoft UC specialist, and our vision is to empower people to communicate and work smarter, together. We understand what a successful digital transformation looks like and have developed our UC success wheel to deliver results and reduce the risk of failure. Each section of the wheel represents an important stage of a business’s digital transformation. From the culture and vision section to the aftercare section, it enables us to be confident in our process. Using the wheel as our guide, we structure conversations and actions with clients, ensuring a consistent approach and better results. Specifically, it allows us to thoroughly examine everything clients will need to plan and do. It makes certain they will have a successful project and positions the technology to best deliver the expected results. Connecting efficiently in the hybrid world Gamma's unified communications success wheel helps clients to improve their project journey and delivery R I CHARD MC PHE E : GAMMA V I EWPO I NT Culture & Vision Assess Readiness Aftercare Adoption Deployment Design & Organisational The unified communications success wheel helps customers visualise their journey and track how they are getting on with project delivery