Technology Record - Issue 24: Spring 2022

55 well as to drive phygital events featuring meeting rooms, breakout sessions, multimedia chat capabilities and more. For our clients, we have embarked on building applications on top of smart infrastructure and assets to create a phygital world that is efficient and effective. There are several examples of this phenomenon: massive distribution assets of energy majors, real estate assets of educational institutes, and smart factory modernisation. These are created by leveraging Microsoft’s product suite and their independent software vendor ecosystem capabilities including Azure IoT (internet of things platform), Field Services, Dynamics 365 CX, Power Platform, Viva, and Insights products. With enterprises and consumers both showing inclination for hybrid models, how is Infosys positioned to capitalise on opportunities? According to the IDC, by 2025, 75 per cent of all industries will adopt digital technologies into their value chain of infrastructure, operations, supply chain, distribution, customer engagement channels, market positioning, human resources, and other functions. This means migrating to the cloud, adopting digital technologies, inter-enterprise ecosystem connectivity and making outcome-as-a-service a reality. Infosys, with its full stack of digital services that cover domain consulting capabilities, engineering services, digital technologies, customer and employee-centric digital offerings, along with cybersecurity skills is strongly positioned to navigate our client enterprises through digital adoption and value realisation while making them more resilient, future ready and nimble. With digital services seeing significant uptake across verticals and enterprise functions, what is your outlook for this space? With opportunities ripe across verticals adopting direct-to-consumer models, the scope for meaningful customer insights, engaging experiences, field services and last mile innovation are becoming ultra critical. Experiential platforms are being created across the value chains to bring new possibilities in a phygital world. We are strategically investing in innovation networks, technology labs, academic and research partnerships to build emerging capabilities at scale for designing personalised digital journeys for clients. Infosys, with its full stack of digital services, has a variety of capabilities, including customer and employee-centric digital offerings

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