INTERVIEW The secrets of successful partnerships How can alliances deliver customer satisfaction? Miryana Tashkova from Tiger Surveillance outlines the keys to collaboration Business success is often the result of a strong partnership. For Miryana Tashkova, strategic alliances manager at Tiger Surveillance, collaborating with other technology companies is critical to its ability to safeguard copious amounts of extremely sensitive data. “We have the responsibility of ensuring surveillance footage is protected, from video capture to ‘end of life’, and stored in the right place,” says Tashkova. “Surveillance video must be available for use in investigations, incident resolution and for deriving insights that inform and improve an organisation’s physical security strategy, implementation plan and efficiency.” These responsibilities can be fulfilled more effectively with strategic partnerships, such as that of Tiger Surveillance and Microsoft, which brings together experts from fields such as video management, network devices, access control, data and storage. “Our work with Microsoft has solved the challenge of long-term surveillance storage by seamlessly coupling Tiger Surveillance’s video management system applications with Azure,” explains Tashkova. “Over the years, we have been able to drive forward hybrid cloud adoption in a generally cautious, highly regulated market such as video surveillance by demonstrating the value of cloud storage and services for customers by way of cost and resource optimisation, flexibility and data resilience. “Thanks to our partnership, CCTV deployments across various industries such as education, law enforcement and transportation, now benefit from a BY ALICE CHAMBERS “ Sharing resources, knowledge, technological prowess and funding can open up new opportunities for businesses” 82
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