The Spring 2017 issue of The Record is out now and available to download free of charge in digital format. Visit the magazine page to read the magazine online, or to download a copy to your device.
The volume of data available to businesses is doubling in size every two years, according to IDC. What’s more, by 2020 the digital universe will reach 44 zettabytes, or 44 trillion gigabytes. Those enterprises that are taking advantage of the immense opportunities that access to this information brings, are reaping significant rewards. This is something that we explore in the cover story for this issue of The Record, where we find out how companies like Rolls Royce, Meijer, RAC and JustGiving are using data to great effect.
The theme continues throughout the magazine. In the communications and media section, Microsoft’s Dario Scacciati explains how data is providing broadcasters with actionable insight that directly impacts advertising revenue, yield optimisation, scheduling, planning, content creation and content acquisition.
In the financial services section, Katie DeGraaf from Willis Towers Watson tells us how insurance companies are leveraging analytics in their telematics programmes. And in the retail and hospitality section, we discover how HPE is helping companies use information from a variety of touchpoints to deliver a seamless travel experience, from the moment passengers book their travel, to when they are in the airport, on their flight and when they arrive at their final holiday destination.
Elsewhere in this issue, there’s a huge amount of content that’s not to be missed. Our bumper manufacturing section covers many of the biggest developments impacting the industry today, including the internet of things, Industry 4.0, product lifecycle management and the cloud. And in our upfront section you can read about how Microsoft’s Women in Business and Technology initiative is helping female professionals reach their full potential in the IT industry, plus why GCI is comparing many enterprises’ reluctance to change network providers or technology partners, to staying in an unhappy marriage.
We also have the usual mix of executive interviews, thought leadership, case studies and news.
We hope you enjoy this issue.