Barnardo’s develops new app with Microsoft

Amber Stokes
Amber Stokes
By Amber Stokes on 28 April 2014
Barnardo’s develops new app with Microsoft

Barnardo’s, a British charity focused on delivering care for vulnerable children and young people, has launched an app that it has developed with Microsoft aimed at teaching young people about the dangers of child sexual exploitation.

‘Wud U?’ is designed to help teachers and other professionals working with young people educate children about how to keep safe. The app consists of several scenarios that a teenager might face and aligns possible circumstances in which young people may be led into being sexually exploited.  As the scenario progresses the user is asked to think about what they would do in the same situation and receive advice about the decisions they make.

Barnardo’s director Michelle Lee-Izu said: “We are delighted to have been able to produce this innovative educational app in partnership with Microsoft.  Our aspiration is that ‘Wud U?’ will become an indispensable tool in educating the young about the risk of child sexual exploitation.”

“Microsoft has a long history of child protection initiatives and exploring how technology can be used to fight the online sexual exploitation of children,” said Nicola Hodson, general manager marketing and operations at Microsoft. “Through this partnership with Barnardo’s and the creation of the ‘Wud U?’ app, we are providing the crucial education and guidance needed alongside the skills and know-how to empower young people to be able to make good choices every day.”

The ‘Wud U?’ app is available to download free of charge from the Windows store as well as for other operating systems.

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