NAB launches Diversity Symposium at 2021 event

NAB launches Diversity Symposium at 2021 event
Unsplash/wocintechchat.com
By Elly Yates-Roberts | 08 September 2021

Programme will address strategies for fostering diversity, equity and inclusion in the media industry

NAB Show 2021 to feature #GALSNGEAR leadership programme

NAB Show 2021 to feature #GALSNGEAR leadership programme
Unsplash/Christina@wocintechchat.com
By Elly Yates-Roberts | 06 September 2021

The one-day course aims to support women in media, entertainment and technology

NBA launches new Microsoft Azure platform to enhance fan engagement

NBA launches new Microsoft Azure platform to enhance fan engagement
Unsplash/Markus Spiske
By Elly Yates-Roberts | 09 August 2021

Organisation uses Azure AI and analytics to understand interactions and personalise experiences

Producing under pressure with help from Microsoft

Producing under pressure with help from Microsoft
Unsplash
By Alex Smith | 20 July 2021

As the Covid-19 pandemic threatened to bring content production to a halt, Rainer Kellerhals discusses how Microsoft tools have helped media companies to adapt to new ways of working

Microsoft tools helped media companies adapt to new ways of working. Rainer Kellerhals shares how

Microsoft and WPP drive content production with new Cloud Studio

Microsoft and WPP drive content production with new Cloud Studio
WPP
By Elly Yates-Roberts | 06 May 2021

The Azure-based platform will enable greater collaboration between WPP teams around the world

Creating virtual sport experiences with Microsoft Teams

Creating virtual sport experiences with Microsoft Teams
Virginia Commonwealth University
By Rebecca Gibson | 27 April 2021

Synergy Technical uses Microsoft Teams to help Virginia Commonwealth University basketball team’s fans watch live games and interact with commentators and former players in real time

Synergy Technical is helping basketball fans watch live games and interact with commentators 

The power of virtual support for rapid innovation

The power of virtual support for rapid innovation

NBA

By Alex Smith | 16 April 2021

With the Covid-19 pandemic forcing physical venues to close, digital platforms have become central to maintaining fan engagement

Digital platforms have become central to maintaining fan engagement

The Spring issue of The Record is out now!

The Spring issue of The Record is out now!
By Elly Yates-Roberts | 06 April 2021

Get the latest enterprise insights from industry experts and Microsoft executives

Microsoft partners with media firms to fight misinformation

Microsoft partners with media firms to fight misinformation
Unsplash/John Schnobrich
By Elly Yates-Roberts | 23 February 2021

New Coalition for Content Provenance and Authenticity aims to share source of online content

ONE Championship is reimagining the fan experience

ONE Championship is reimagining the fan experience
By Elly Yates-Roberts | 27 January 2021

CEO Chatri Sityodtong tells us how the rise of smartphones and other technology has driven the company’s success, and how Microsoft will play a key role going forward

CEO Chatri Sityodtong shares the importance of smartphones in the company’s success 

Happy holidays from all of us at The Record!

Happy holidays from all of us at The Record!
By Elly Yates-Roberts | 22 December 2020

Got some free time? Why not take a look at some of our highlights from 2020?

Supporting creativity with artificial intelligence

Supporting creativity with artificial intelligence
By Alex Smith | 12 October 2020

With the demand for content only increasing as organisations tailor their offerings to the individual consumer, AI is providing powerful tools to enable creative industries to keep pace

AI is providing powerful tools to enable creative industries to keep pace with personalised content

Miami Heat, Disney and Universal join Microsoft at IBC

Miami Heat, Disney and Universal join Microsoft at IBC
Microsoft
By Elly Yates-Roberts | 04 September 2020

Organisations will discuss production in the cloud and how to engage with fans

ConnecTechAsia to deliver new experiences at virtual event

ConnecTechAsia to deliver new experiences at virtual event
Informa Markets
By Elly Yates-Roberts | 03 September 2020

Offerings will include interactive conference sessions and AI business matching

Universal and DreamWorks transform animation with Azure

Universal and DreamWorks transform animation with Azure
Unsplash/Josefa nDiaz
By Elly Yates-Roberts | 24 August 2020

Firms will use the Microsoft cloud to deliver workflows for remote content creation

Microsoft is helping to transform the fan experience

Microsoft is helping to transform the fan experience
iStock
By Alex Smith | 24 August 2020

As new technologies allow greater insights into the interactions sports fans have with their teams and favourite players, sports organisations are personalising their offerings for the individual

Sports organisations are using technology to personalise their offerings for the individual

Realising the future of sports entertainment

Realising the future of sports entertainment
Verizon Media
By Darren Lepke | 07 August 2020

Verizon Media and Microsoft Azure have an eye on powerful, next-generation experiences for sports fans

Verizon Media and Microsoft are exploring next-generation experiences for sports fans

MPP Global research shows media firms struggle with involuntary churn

MPP Global research shows media firms struggle with involuntary churn
Pixabay/Denis Bogdan
By Elly Yates-Roberts | 24 July 2020

Survey found that technology and expertise investments can improve customer retention

ONE Championship and Microsoft to deliver new fan experiences

ONE Championship and Microsoft to deliver new fan experiences
Microsoft
By Elly Yates-Roberts | 07 July 2020

Martial arts organisation will use the Microsoft cloud to increase fan engagement and staff collaboration

Microsoft helps musicians replace gigs with online performances

Microsoft helps musicians replace gigs with online performances
By Elly Yates-Roberts | 14 May 2020

Re:Surface will enable fans to experience, collaborate and engage with live, virtual concerts

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