US retailer Michael Gerald implements HauteLogic by Visionet Systems

US retailer Michael Gerald implements HauteLogic by Visionet Systems

Supply chain management suite build on Microsoft Dynamics 365 will streamline operations

Richard Humphreys |


California-based casual lifestyle apparel company Michael Gerald has implemented Visionet Systems’ HauteLogic solution. The supply chain management suite, which is built on the Microsoft Dynamics 365 Finance and Operations ERP platform and powered by Microsoft Azure Cloud,  will help streamline operations for the retailer.

Visionet’s HauteLogic will also enable Michael Gerald to standardise and digitise its apparel wholesale processes, including product management, centralised inventory management, electronic data interchange (EDI) and sourcing collaboration. It will achieve this by delivering fully integrated order to cash, procure to pay, advanced warehouse management, and finance on a single, unified platform.

“Our objective was to embrace digital transformation in all of our processes,” said Dave McCullagh, chief finance officer at Michael Gerald. “Visionet was carefully chosen as our partner based on fashion and apparel industry expertise, to provide a comprehensive solution for us to manage every aspect of our business including planning, design, production, and distribution processes. The modularity of the HauteLogic solution has delivered us the process and data unification along with increased visibility to key business data.”

“We are very happy to be the partner in Michael Gerald’s digital transformation journey,” said Jawad Khan, senior vice president of Professional Services at Visionet Systems. “Given their multi-branded, apparel wholesale supply chain business model, it was crucial for our solution to be comprehensive to meet their needs of not only today, but also for tomorrow.

“With HauteLogic, our core objective is to deliver a complete, flexible and innovative fashion industry solution that can future proof our customers from technology disruptions. This means, with HauteLogic, our customers will be on a unified platform and with the ability to leverage emerging opportunities that are evolving with the convergence of cloud, cconnectivity, big data and AI. For that reason, we are very excited to offer our solution on Microsoft Dynamics 365 and Azure Cloud, which offer all these cutting-edge technologies as native features of the underlying platform. As a Microsoft Gold partner with deep expertise in the fashion and apparel industry and technology, Visionet was best positioned to deliver an end-to-end supply chain solution for MGL and we are very happy with the results.”

HauteLogic, along with Visionet’s other solutions like CommerceLink, PartnerLink, AcuitySpark, and Advanced Shipping are all available on Microsoft Appsource.

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