Apps World Evolution is returning as part of London Tech Week’s new festival of technology – TechXLR8 – and will showcase a paradigm shift in the digital services industry. The event will bring together brands, developers and enterprises that are innovating in the multi-platform ecosystem so they can learn how to maximise personal assistants, conversational commerce and chatbots to engage consumers.

The event is comprised of three conferences each covering different areas of the rapidly changing mobile experience ecosystem. They include:

• UX Next: bringing developers from across the world together to discuss the development of the next beautiful user experience
• Bot World: how brands and developers are embracing the chatbot opportunity and taking conversational commerce to the next level
• Mobile Marketing Summit: insight from CMOs, CDOs and heads of marketing on the future of brands