Accelerate your journey to the cloud: introducing Azure Migration Program

Julia White
By Julia White on 15 July 2019
Accelerate your journey to the cloud: introducing Azure Migration Program

Last July, I shared our approach to helping customers migrate to Azure. Since then, we’ve seen tremendous customer response working with organisations such as Allscripts, Chevron, J.B. Hunt, Carlsberg Beers and we’ve gained valuable insights about customer needs along their journey. Today, we are bringing together the insights from this experience to market with our latest investment in migration.

Azure Migration Program (AMP) includes prescriptive guidance and tools customers need for a path to the cloud from start to finish. Using proven cloud adoption methodologies, tools, resources, and best practices, customers can simplify and accelerate their move to the cloud, working hand in hand with Microsoft experts and specialised migration partners.

Why run Windows Server and SQL Server anywhere else?

Many of you are choosing Azure as your destination for Windows and SQL Server workloads because of the following reasons:

• Unparalleled innovation. Azure delivers innovative, fully managed capabilities across apps, data and infrastructure. Azure App Service supports popular app frameworks with advanced DevOps capabilities, delivering a highly productive app migration experience for customers. Azure SQL Database Managed Instance provides the broadest SQL Server Engine compatibility so customers can migrate SQL Server workloads without changing code. Finally, Azure infrastructure-as-a-service can meet all the infrastructure needs for your migrated workloads with global coverage across 54 regions.

• Unmatched Security. Azure enables a security posture that’s easier to implement and far more comprehensive than other environments, thereby ensuring your migrated workloads are secure and well managed. With Azure Security Center, customers get the built-in protections across hybrid environments. Azure Blueprints makes it easier for customers to define and apply security policies across their workloads speedily and at scale. Azure Sentinel enables advanced hunting and threat mitigation from across the enterprise.

• Unbeatable offers. Amazon Web Services is five times more expensive for Windows Server and SQL Server. Customers are realising significant savings by taking advantage of unique offers like Azure Hybrid Benefit and free Extended Security Updates (only in Azure).

Azure Migrate delivers a unified, integrated experience across Azure and partner migration tools, so customers can identify the right tool for their migration scenario. Azure tools such as Server Assessment, Server Migration, Database Migration Service and App Service Migration Assistant are now part of Azure Migrate. Partner tools such as Carbonite, Cloudamize, Corent, Device42, Turbonomic and UnifyCloud are now integrated with Azure Migrate (with additional integrations on the way). We have also enabled agentless migration and added support for Hyper-V assessments. 

Get started today

I couldn’t be more excited about the collective opportunity that lies ahead of us and look forward to helping our customers confidently plan and migrate to Azure. 

Visit the Azure Migration Center to get started today.

Julia White is the corporate vice president of Microsoft Azure

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