StoryTech to offer three curated tour experiences at NAB Show

Amber Hickman
By Amber Hickman on 19 January 2023
StoryTech to offer three curated tour experiences at NAB Show
NAB Show

NAB Show is collaborating with marketing firm StoryTech to launch three curated tour experiences at the 2023 NAB Show, which is being hosted in Las Vegas, USA, on 15-19 April 2023.

The tours will explore three themes and feature exhibitors and products that are driving conversations around current business models for content creation.

The ‘Data, Data, Data’ tour will explore data and meta data management throughout the content production and distribution pipeline, with a focus on artificial intelligence, machine learning and data analytics.

Meanwhile, the ‘New Production Modalities’ tour will focus on Web3 technologies, virtual production solutions and immersive content creation tools.

Lastly, the ‘Evolution of Video’ tour will assess live streaming and social media video creation as well as channel building and the creation of category-specific content that makes the most of personalisation technologies.

“StoryTech is offering comprehensive NAB Show tour experiences that stimulate networking, business growth and learning,” said Lori H. Schwartz, CEO of StoryTech. “We look forward to showcasing the companies and products that are advancing the art of storytelling through technology and innovation.”

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