Technology provider Velrada has released a whitepaper which outlines the importance of including the workforce in digital decision-making and how it is crucial to improving the user experience, both within an organisation and for its customers.
The whitepaper also advises that organisations must seriously consider the use of artificial intelligence (AI) in digital initiatives, as it can increasingly give clients the customer experience they want and improve staff productivity.
“Digital workplace initiatives cannot be treated exclusively as an IT initiative,” said Carol Rozwell, vice president of research at Gartner. “When initiatives are executed as a series of technology rollouts, employee engagement and addressing the associated cultural change are left behind. Digital workplace success is impossible without such.”
Read the full whitepaper.