Five business benefits of attending InternetRetailing Expo 2021

Five business benefits of attending InternetRetailing Expo 2021

Event aims to help retailers plan for the future, with expert talks and access to the latest tech 

Elly Yates-Roberts |

We know that the business case to attend a show now has to be more compelling than ever. That’s why we’ve worked closely with our industry partners so that InternetRetailing Expo (IRX) 2021 directly addresses the current needs of retail professionals. 

Our free learning programme has been designed to meet the latest skillset requirements and help retailers plan positively for the future. Face to face meetings remain at the heart of InternetRetailing Expo and we know that many retailers are using their time at the show to kickstart their business recovery. 

With only a few days to go until the event launches, here are the top five business benefits of attending IRX.  

1. Get advice from leading brands 
Gymshark, Lounge Underwear, Innocent Drinks, Oliver Bonas, Grenade and are among the big-name retailers sharing their advice and experience at the Conference

2. Find solutions to challenges 
Those with a specific challenge to crack can have their questions answered in Expert Clinics. Seasoned experts will provide bespoke advice on topics including search engine optimisation, payments, composable commerce, fraud and policy abuse, marketplace advertising, and reviews and online reputation. These 1-2-1 sessions can be booked in advance

3. Access support to grow business 
Start-ups looking to grow their business can find the support they need at the Reveal Lounge. This is a dedicated area of the show for independent retailers and brands who are looking for insight, inspiration and advice to grow their businesses online. Expect a relaxed setting to network with retail professionals in the same position and share challenges and ideas. 

4. Learn about the latest technology 
With many new technology offerings on the market, it can be difficult to determine the most relevant solution. Workshops offer a practical guide to technology covering automating advertisement optimisation, brand loyalty, real-time personalisation, cross-channel personalisation, site-search, affiliate marketing, the last mile, customer experience, algorithm orchestration, payments, telecoms and tax regulations.  

5. Meet with suppliers 
Alongside the free education is a comprehensive exhibition. There are over 150 leading suppliers under one roof including Huboo, Trustpilot, WorldLine, RedEye and more – all with cutting-edge technology and innovative services to enhance customer experiences, increase sales and deliver efficiencies across online and in-store operations. 

Stuart Barker is the portfolio director for IRX 

Find out more about the event, which will be held on 13-14 October.  

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